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Alex Villas Group
Building a marketing ecosystem for a leading Bali developer
Location:
Bali, Indonesia
Sector:
Hospitality / Property Management / Luxury Villa Rentals
Role:
Outsourced Marketing Office / Branding & Website Development Partner
Period:
Brand Strategy / Website / Marketing Management / Launches / Corporate Events
Scale:
2023
Description:
Alex Villas Group needed a stronger brand and marketing infrastructure to support luxury villa management, property communication, complex launches and international audience engagement. Hi-Human operated as the company’s outsourced marketing office throughout 2023, developing the brand, website, communication system, launch support and corporate events.
Alex Villas needed a stronger marketing platform capable of supporting a growing portfolio of villa developments, property communication and international customer acquisition across Bali.
Hi-Human operated as the company’s outsourced marketing office, combining brand strategy, identity, website, content, sales materials, launches and corporate communication.
Beyond brand development, the team supported portfolio launches, ongoing marketing operations and five corporate events, giving the business a more consistent and premium market presence.
