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PRE:SET
Contemporary brand identity development reflecting Bali's luxurious real estate spirit
Location:
Bali
Sector:
Real Estate / Hospitality / Investment Resort
Description:
We transformed PRE:SET's real estate expertise into a contemporary, impactful brand identity that reflects Bali's luxurious spirit. The brand guidelines establish a distinctive visual language built around an elegant colon symbol and a vibrant red-orange color palette. We crafted a clear typography system using Ageo font family that balances professionalism with approachability, creating a consistent brand presence across all platforms — from mobile apps to marketing materials. The result is a premium, scalable brand identity that resonates with both international investors and local audiences.
