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El Campanario
Brand identity for a multi-sport club in Spain
Location:
Marbella, Spain
Sector:
Sports / Leisure
Role:
Branding Development
Period:
Branding / Visual Identity Development
Scale:
2026
Description:
El Campanario is a multi-sport club designed to bring people together through sport, shared experiences and an active lifestyle. With padel at the heart of its concept, the club combines sporting activities with a welcoming social environment. Hi Human developed the brand identity inspired by the geometry of a sports court, translating its grid, lines and modular forms into a distinctive logo and cohesive visual system. The identity connects the club’s sporting character with its sense of community.

El Campanario is a multi-sport club designed to bring people together through sport, shared experiences and an active lifestyle. With padel at the heart of its concept, the club combines sporting activities with a welcoming social environment.

Hi Human developed the brand identity inspired by the geometry of a sports court, translating its grid, lines and modular forms into a distinctive logo and cohesive visual system. The identity connects the club’s sporting character with its sense of community.

























