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El Campanario

Brand identity for a multi-sport club in Spain

Location:

Marbella, Spain

Sector:

Sports / Leisure

Role:

Branding Development

Period:

Branding / Visual Identity Development

Scale:

2026

Description:

El Campanario is a multi-sport club designed to bring people together through sport, shared experiences and an active lifestyle. With padel at the heart of its concept, the club combines sporting activities with a welcoming social environment.

Hi Human developed the brand identity inspired by the geometry of a sports court, translating its grid, lines and modular forms into a distinctive logo and cohesive visual system. The identity connects the club’s sporting character with its sense of community.

El Campanario is a multi-sport club designed to bring people together through sport, shared experiences and an active lifestyle. With padel at the heart of its concept, the club combines sporting activities with a welcoming social environment.


Hi Human developed the brand identity inspired by the geometry of a sports court, translating its grid, lines and modular forms into a distinctive logo and cohesive visual system. The identity connects the club’s sporting character with its sense of community.


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